Mr. Bird began in 1996 when its founders were operating an independent wild bird supply store in San Antonio, Texas. Through conversations with customers, they saw a need for a better feeding option—one that created less waste than loose seed and performed better than traditional suet in the hot Texas climate.

Their solution was a seed-and-nut block designed to fit into suet feeders. The idea worked so well that customers preferred the blocks themselves, leading Mr. Bird to expand the concept into larger cylinders and develop its own feeder system. The new format allowed birds to feed from more of the surface while helping reduce seed scattered onto the ground.

Since then, Mr. Bird has grown from a small Texas family operation into a brand sold through thousands of retailers, with products enjoyed by backyard bird enthusiasts across the country. Its assortment now includes seed cylinders, birdseed blocks, specialty blends, hot-pepper formulas, feeders, and giftable bird-feeding products created with quality ingredients and wild birds in mind.

Thirty years after its founding, Mr. Bird continues to build on the same simple goal that started the company: find a cleaner, easier, and more effective way to bring birds into the backyard.